What Makes a Dress Worth the Money: 3 Tests | Sandhya Garg

Investment Pieces: How to Tell Before You Buy

 

Sandhya Garg — Buying Well

Investment Pieces: How to Tell Before You Buy

Seam Allowance · Fibre · Reference · The Actual Maths · 10 Picks · XS–3XL

Quick Answer

"Investment piece" usually means nothing more than "expensive". The honest version is checkable, and it comes down to three things. Construction: turn the garment inside out and look at the seam allowance — under a centimetre and it can never be let out, which means it has no second life. Fibre: natural fibres age and can be repaired; synthetics degrade, and pilling cannot be undone. Reference: a design that points at something older than one season outlives the season. Get all three and the cost-per-wear maths takes care of itself. Miss them and no price makes it an investment.

Every brand selling anything above a certain price calls it an investment piece, which has stripped the phrase of meaning. It is worth restoring, because the underlying idea is real — some garments genuinely do last a decade and some fall apart in a year, and the difference is visible before you buy if you know where to look.

I am a Project Runway designer who trained in pattern cutting and spent years inside other people's factories, so I can tell you what to check. I will also make the case against buying, where it applies, because a page that only argues one way is not advice.

The Three Things That Decide Whether It Lasts

Test What to look for What it tells you
Seam allowance Turn it inside out. Is there fabric beyond the seam, or is it trimmed to the stitching? Generous allowance means it can be let out or taken in. Trimmed close means one body, one decade, no alterations.
Seam finishing Are raw edges enclosed, bound or overlocked — or just cut? Unfinished edges fray from the first wash. This is the cheapest corner to cut and the most consequential.
Fibre content Read the composition label, not the marketing copy. Silk, cotton, linen and wool soften with age and can be repaired. Polyester pills, and pilling is permanent.
Fastenings Metal or plastic zip? Are buttons stitched through or shanked? A failed plastic zip usually ends a garment, because replacing one costs more than most people will pay.
Reference Does the design point at anything older than this season? A garment that references a trend dies with the trend. One drawn from architecture, craft or a historic silhouette does not.

The last row is the one nobody mentions, and it is the reason a print drawn from a Mughal garden outlives a print drawn from a runway. More on where these come from in how our prints are made.

Turn it inside out before you decide. The outside is the argument; the inside is the evidence.

The Arithmetic, Done Honestly

Cost per wear is the standard argument and it is usually presented dishonestly, because brands only show the version where their product wins. Here is both directions.

When the expensive one wins

A $298 dress worn to four weddings a year for five years is twenty wears at about $15 each. Four $80 occasion dresses bought over the same period and worn twice each is eight wears at $40 each. The expensive dress is less than half the cost per wear and you spent less overall.

When it does not

A $298 dress worn four times is $75 a wear. A $60 dress worn thirty times is $2. If you are buying something for one specific event that you cannot picture wearing again, the cheaper option is simply the better decision, and no amount of talk about quality changes that.

Which produces one question worth asking in the fitting room, and it is not "is this good quality?" It is: can I name three occasions in the next twelve months where I would actually wear this? If you can name three, the maths works. If you have to invent the second one, put it back. That question has saved me more money than any rule about capsule wardrobes.

One Thing You Should Know About Buying From Us

We make in limited runs, which cuts both ways and you should hear both. It means nobody else at the event is in your dress, and the print does not exist anywhere else. It also means we generally cannot restock, and we cannot replace a piece you love in a different size later. If a garment is genuinely going to be a ten-year piece for you, buy it when you see it — not as a sales tactic, but because that is honestly how a small studio works. Where stock is thin, it says so on the cards below.

The Foundation · Artisanal · XS to 3XL

Five Roles, Ten Pieces

An actual five-piece foundation, with two options for each role. Every price and stock figure verified today.

Role 1 · The Occasion Dress You'll Wear Four Times a Year

Gatsby black square neck cotton poplin fit and flare maxi dress

8 Reviews · 4 Colours · 81 In Stock

Gatsby Square-Neck Poplin Maxi

Passes all three tests. Cotton poplin ages rather than degrades, the fit-and-flare cut references the 1950s rather than this season, and it is our deepest-stocked style — so it can genuinely be replaced.

Marquis royal blue off shoulder embroidered maxi dress

5 Reviews · 30 In Stock

Marquis Blue Off-Shoulder Maxi

Hand embroidery is repairable in a way that beading and sequin are not — a pulled thread can be restitched. Our most reviewed dress, and the one customers most often report re-wearing.

Role 2 · The Adjustable One That Fits Through Change

Queen pink and purple printed wrap midi dress

4 Reviews · No Fixed Waist Seam

Queen Wrap Midi Dress

The single most sensible investment silhouette there is. A wrap has no fixed waist, so it accommodates a decade of change in a way a fitted waist seam simply cannot — no alteration required.

Tulip floral wrap dress

10 Left · Very Low in XXL & 3XL

Tulip Wrap Dress

A large-scale floral wrap and one of the pieces this collection is known for. Ten remaining in total, with the top of the size range down to its last units — this one will not be here long.

Role 3 · The Layer That Multiplies Everything Else

Lucia blue tapestry jacket with net overlay

Full Size Run · The Multiplier

Lucia Blue Tapestry Jacket

A jacket is the best cost-per-wear buy in any wardrobe, because it goes over things you already own rather than replacing them. Woven tapestry also wears in rather than out.

 Sandhya Garg Fleur blue cotton tapestry embroidered jacket front view — mandarin collar, long sleeves and geometric beaded pattern visible

2 Reviews · Cotton Tapestry

Fleur Blue Tapestry Jacket

Cotton ground with hand beadwork and a mandarin collar. The geometric pattern is drawn from architectural sources rather than a season, which is the third test on this page made visible.

Role 4 · The Everyday One That Justifies Itself Fastest

Begum burgundy midi shirt dress with bow detail

28 In Stock · Work to Dinner

Begum Burgundy Shirt Dress

The fastest piece here to justify its price, because it works on an ordinary Tuesday. A shirt dress reaches thirty wears a year where an occasion dress reaches four.

Blue ombre cotton poplin palazzo trousers

100% Cotton Poplin · Lowest Cost Per Wear

Blue Ombre Palazzo Trousers

Separates almost always beat dresses on cost per wear, because they recombine. Cotton poplin with an elasticated waist also survives weight change without alteration.

Role 5 · The One Extraordinary Piece

Every wardrobe earns one. Apply the three-occasion question honestly before you buy it — and note the stock on the Gaudi.

Green stretch velvet square neck midi dress

11 In Stock · Full Run to XXL

Green Velvet Midi Dress

Velvet is the most durable evening fabric there is — no sequins to shed, no beading to catch, and the pile deepens with age. Deep green is a colour that has never once been out.

Gaudi teal velvet wrap dress

1 Left · Size M Only

Gaudi Teal Velvet Wrap Dress

The centrepiece of the Love Gaudi collection, drawn from the stained glass of the Sagrada Familia. Genuinely the last one — a single M, with no restock. The limited-run trade-off, made concrete.

Most styles XS · S · M · L · XL · XXL · XXXL · Archive pieces in limited sizes as noted · Made to measure · Hassle-free returns

Frequently Asked Questions

What actually makes a garment an investment piece?

Three things you can check before buying. Construction: generous seam allowance and enclosed or bound raw edges, so it can be altered and will not fray. Fibre: natural fibres age and can be repaired, while synthetics pill permanently. Reference: a design drawn from something older than one season outlives that season. Price alone tells you nothing.

How do I calculate cost per wear?

Price divided by realistic wears, not hoped-for ones. A $298 dress worn to four weddings a year for five years is twenty wears at about $15 each. The same dress worn four times is $75 a wear. The useful test in a fitting room is whether you can name three specific occasions in the next twelve months — if you have to invent the second one, put it back.

Is an expensive dress always better value?

No, and any brand telling you otherwise is selling. If you need something for one specific event you cannot picture repeating, a cheaper dress is the better decision. Investment logic only works when the garment will actually be worn repeatedly.

Which single piece gives the best cost per wear?

A jacket, almost always — it goes over things you already own rather than replacing them, so one purchase changes many outfits. After that, separates, because they recombine. Occasion dresses have the highest cost per wear of anything in a wardrobe, which is precisely why they are worth choosing carefully.

What should I check on the label?

Fibre composition, and then turn the garment inside out. Look at the seam allowance, whether raw edges are finished, and whether the zip is metal or plastic. A failed plastic zip ends most garments, because replacing one costs more than most people are willing to spend.

Why do limited runs matter to this decision?

Because it cuts both ways and you should know both. Limited production means nobody else at the event is wearing your dress and the print does not exist elsewhere. It also means we generally cannot restock, so a piece cannot be replaced in another size later. That is simply how a small studio works.

Do these principles apply in sizes XL to 3XL?

Identically, with one addition worth knowing: adjustable silhouettes matter more at the top of the range, because extended sizes are the hardest to replace when a piece sells out. A wrap or a tie waist accommodates change without alteration. More on how sizes are graded in our guide to grading.

Keep Reading

About the Writer

Sandhya Garg is a Project Runway Season 13 designer who won two challenges on the show and presented her collection at Mercedes-Benz New York Fashion Week. She studied womenswear and pattern cutting at London College of Fashion and worked at Alexander McQueen, Gucci, Liberty London, and Alice Temperley — which is where the factory-floor knowledge above comes from. Featured in Marie Claire, Elle, Cosmopolitan, and Vogue online, in sizes XS–3XL with made to measure available.

Project Runway · Vogue · Marie Claire · XS–3XL

Name three occasions. Then decide.

Sandhya Garg is a Los Angeles boutique creating limited-edition artisanal dresses in original hand-drawn prints, hand embroidery and heritage textiles. Sizes XS–3XL, shipped from Scottsdale within 1–3 days, with hassle-free returns.


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About the
author

Sandhya Garg is a Project Runway fashion designer. She studied and specialized in women's fashion at London College of Fashion, UK and has worked at Alexander McQueen, Gucci, Liberty London, Alice Temperley to name a few.

She has her own successful resort wear, vacation dresses, special occasion dresses, wedding guest looks, swim coverups label. While on Project Runway Season 13, she won 2 challenges and was fortunate to show her collection at Mercedes-Benz New York Fashion Week. The brand has been featured in Marie Claire US,Workshop at Macy's, Ftv.com, Elle Magazine, Cosmopolitan Magazine, Vogue online to name a few. 

She designs limited edition high end printed spring dresses, casual resort attire and swim coverups. Beautiful prints are inspired from around the world to be worn during travel, resort stay or cruise holidays.