What Slow Fashion Actually Means — and What We Can Prove | Sandhya Garg

Slow Fashion, Without the Overclaiming

Sandhya Garg — How We Make Things

Slow Fashion, Without the Overclaiming

What We Can Prove · What We Won't Claim · Cost Per Wear · 10 Pieces · XS–3XL

Quick Answer

"Sustainable" is an unregulated word, and most fashion brands using it are not substantiating anything. So here is what a small studio can actually stand behind: we make in limited runs and generally do not restock, which means nothing is produced speculatively. We print to order rather than to stock. We choose natural fibres because they age and can be repaired where synthetics pill permanently. And we construct garments to be altered rather than replaced. What we do not claim: carbon neutrality, third-party certification, or a percentage figure we cannot document.

The most useful thing I can tell you about sustainable fashion is that almost nobody selling it is being precise. The word has no legal definition in most markets, no agreed measurement, and no requirement that anyone using it prove anything. Which means a page like this is worth more if it draws its own limits than if it makes bigger claims.

I am a Project Runway designer running a small Los Angeles label. I am not going to tell you buying a dress saves the planet. I will tell you exactly how these are made and let you weigh it.

What Is Actually True Here

Practice Why it matters, and how you can check it
Limited runs, rarely restocked Overproduction is the industry's central problem — clothing made that nobody buys. We make small quantities and let them sell out. You can verify this yourself: pieces on this site regularly show one or two units left, and do not come back.
Printed to order, not to stock Digital printing means we are not dyeing bulk yardage speculatively and hoping a colourway sells. Fabric is printed against actual production rather than against a forecast.
Natural fibres by default Cotton, linen, silk and viscose age and can be repaired. Polyester pills, and pilling cannot be undone — a garment that looks worn out after ten washes is not sustainable at any price. Composition is on every product page.
Built to be altered Seam allowance and finishing decide whether a garment has a second life. Turn any dress inside out — if there is no fabric beyond the seam it can never be let out, and it dies with your current measurements.
Made to measure available A garment cut to your measurements is a garment that does not get returned, and returns are one of the least visible sources of waste in online retail.

The seam allowance point is the one worth taking to any brand, not just this one — it is set out in full in how to tell whether a garment will last.

What I'm Not Going to Claim

Not carbon neutral

We ship physical objects across the world. That has a footprint, and buying offsets would not change the footprint — it would change how it reads on a webpage. I would rather tell you it exists.

No third-party certification

Certification schemes are expensive and largely built for volume manufacturers. We do not hold one. Where a specific fabric is certified organic, it says so on that product page and nowhere else.

No percentage figures

You will not find a water-saving percentage on this page. Numbers like that need documentation behind them, and if I cannot show you the documentation I should not be printing the number.

[SANDHYA: the live page currently claims digital printing uses "up to 95% less water" with "no chemical runoff". I have removed it. If your printer or mill will give you that figure in writing, with a stated baseline and a date, put it back here and cite them by name — sourced, it is a real asset. Unsourced, it is the kind of claim that gets a brand written about for the wrong reason. Also note that "no chemical runoff" is very unlikely to be accurate, since digital printing still involves fabric pre-treatment and post-print washing. Delete this box either way.]

The most sustainable garment is the one already in your wardrobe. The second most sustainable is the one you will still want in ten years.

Even the Headline Statistic Is Contested

You have probably read that fashion produces around ten per cent of global carbon emissions. It appears everywhere, including in a great deal of brand marketing. It is also a figure that researchers and journalists have repeatedly struggled to trace to a primary source.

The more carefully constructed estimates are lower. McKinsey and the Global Fashion Agenda's Fashion on Climate analysis put the industry at roughly 2.1 billion tonnes of greenhouse gas emissions, which is in the region of four per cent of the global total. Still enormous. Still worth acting on. But a brand that repeats an inflated figure to sell you a dress is doing the same thing it accuses fast fashion of doing — using the environment as a marketing device rather than a constraint.

The Argument That Does Hold Up

Strip away the claims and one thing survives, because it is arithmetic rather than assertion: a garment worn many times has a lower footprint per wear than several garments worn once each. That is true regardless of who made either of them.

Where it works

A $298 dress worn to four events a year for five years is twenty wears at about $15 each, and one garment manufactured. Four $80 dresses worn twice each is eight wears at $40, and four garments manufactured. Fewer things, more use, less money.

Where it doesn't

Buying an expensive dress you wear four times is $75 a wear, and it is not more sustainable than a cheap one worn thirty times. The maths only works if the wearing actually happens. If you cannot name three occasions, do not buy it — from us or anyone.

Which produces the only genuinely useful instruction on this page, and it is not a sales one: wear what you already own more often, and wash it less. Laundering is a substantial share of a garment's lifetime footprint, and most clothing is washed more than it needs to be. Airing, spot-cleaning and steaming extend a garment's life and reduce its impact at the same time — the specifics by fabric are in our garment care guide.

Made to Be Kept · Artisanal · XS to 3XL

Ten Pieces, Honestly Described

Natural fibres, real prices, real stock. Where a piece is nearly gone it says so — that is what limited production actually looks like.

Natural Fibre, Deep Stock — The Pieces That Earn Their Cost

Gatsby black square neck cotton poplin fit and flare maxi dress

8 Reviews · 100% Cotton Poplin · 81 In Stock

Gatsby Square-Neck Poplin Maxi

Cotton poplin softens with every wash rather than degrading. Four colourways, deepest stock we hold, and a fit-and-flare cut that references the 1950s rather than this season.

Sahara pure linen maxi dress side view

Pure Linen · Improves With Age

Sahara Linen Maxi Dress

Linen is the rare fabric that genuinely gets better — it softens, drapes further and takes on character. It is also the least demanding to launder, which matters more than most people realise.

Rene red midi dress with Art Deco colour blocking in organic cotton

4 Left · Certified Organic Cotton

Rene Art Deco Midi Dress

One of the few pieces where the fabric itself is certified organic — which is why it says so here and not on everything else. Four remaining, and not returning.

Blossom floral cotton midi dress with long sleeves

100% Cotton · Machine Washable

Blossom Cotton Dress

Machine washable matters more than it sounds. A dress you can look after at home gets worn far more often than one that needs a trip to the dry cleaner every time.

Adjustable by Construction — Fits Through Change, No Alteration

Queen pink and purple printed wrap midi dress

4 Reviews · No Fixed Waist Seam

Queen Wrap Midi Dress

The single most durable design decision in womenswear. A wrap accommodates a decade of change without a single alteration, which is why these dresses stay in wardrobes instead of leaving them.

Duchess red printed maxi kaftan dress

4 Reviews · One Garment, Four Uses

Duchess Red Kaftan Dress

Cover-up, day dress, evening dress, and a wedding guest option. Cost per wear falls fastest on garments that cross registers, and a kaftan crosses more than anything else we make.

Blue ombre cotton poplin palazzo trousers

100% Cotton · Separates Multiply

Blue Ombre Palazzo Trousers

Separates beat dresses on cost per wear because they recombine with what you already own. An elasticated waist also survives change without alteration.

Mor kaftan wrap kimono in organic cotton

Organic Cotton · One Size XS–XL

Mor Kaftan Wrap Kimono

One size across a five-size span, in organic cotton. A garment that fits a wide range of bodies is a garment far less likely to be returned or outgrown.

Repairable Hand Work — Where the Cost Actually Goes

Marquis royal blue off shoulder hand embroidered maxi dress

5 Reviews · Hand Embroidery, Repairable

Marquis Blue Off-Shoulder Maxi

A pulled embroidery thread can be restitched. A shed sequin or a broken bead usually cannot be matched. That difference is worth more over ten years than any certification.

Lucia blue tapestry jacket with net overlay

Woven Tapestry · The Multiplier

Lucia Blue Tapestry Jacket

A jacket is the lowest cost-per-wear purchase in any wardrobe, because it goes over things you already own instead of replacing them. Woven tapestry also wears in rather than out.

Gaudi teal velvet wrap dress

1 Left · Size M Only · Never Restocked

Gaudi Teal Velvet Wrap Dress

This is what limited production actually means, stated plainly: one unit, one size, no restock. Velvet is also among the most durable evening fabrics there is — nothing to shed, and the pile deepens with age.

Most styles XS · S · M · L · XL · XXL · XXXL · Archive pieces in limited sizes as noted · Made to measure · Care guide

Frequently Asked Questions

What does slow fashion actually mean?

Producing and buying fewer garments, made to last longer and worn more often. In practice it means limited production runs rather than continuous restocking, natural fibres that age rather than degrade, and construction that allows a garment to be altered instead of discarded. It is not a certification and it has no legal definition.

Is expensive clothing automatically more sustainable?

No. Price tells you almost nothing on its own. What matters is whether the garment gets worn repeatedly. An expensive dress worn four times has a worse footprint per wear than a cheap one worn thirty times, and any brand implying otherwise is selling rather than informing.

How much of global emissions does fashion actually produce?

The widely repeated figure of around ten per cent is difficult to trace to a primary source and has been criticised on those grounds. McKinsey and the Global Fashion Agenda's Fashion on Climate analysis estimated roughly 2.1 billion tonnes of greenhouse gas emissions, in the region of four per cent of the global total. That is still an enormous number.

How can I tell if a brand's sustainability claims are real?

Look for specifics rather than adjectives. A named fibre and its composition, a named certification with a certificate number, a stated production quantity. Be sceptical of unattributed percentages, of "eco-friendly" with no referent, and of any brand claiming zero impact — shipping physical objects has a footprint, and a brand willing to say so is usually being more careful elsewhere too.

What is the single most effective thing I can do?

Wear what you already own more often, and wash it less. Laundering is a substantial share of a garment's lifetime footprint and most clothing is washed more than it needs. Airing, spot-cleaning and steaming extend a garment's life and reduce its impact simultaneously.

Are Sandhya Garg garments certified sustainable?

No, and we would rather say so. We hold no third-party certification and we are not carbon neutral. What we do is make in limited runs that are rarely restocked, print to order rather than to stock, work primarily in natural fibres, and offer made-to-measure. Where an individual fabric is certified organic, that is stated on that product page specifically.

Keep Reading

About the Writer

Sandhya Garg is a Project Runway Season 13 designer who won two challenges on the show and presented her collection at Mercedes-Benz New York Fashion Week. She studied womenswear and pattern cutting at London College of Fashion and worked at Alexander McQueen, Gucci, Liberty London, and Alice Temperley. Her Los Angeles label makes limited-edition artisanal dresses in original hand-drawn prints — featured in Marie Claire, Elle, Cosmopolitan and Vogue online, in sizes XS–3XL with made to measure available.

Project Runway · Vogue · Marie Claire · XS–3XL

Fewer things. Worn far longer.

Sandhya Garg is a Los Angeles boutique creating limited-edition artisanal dresses in original hand-drawn prints, hand embroidery and heritage textiles. Sizes XS–3XL, shipped from Scottsdale within 1–3 days.


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About the
author

Sandhya Garg is a Project Runway fashion designer. She studied and specialized in women's fashion at London College of Fashion, UK and has worked at Alexander McQueen, Gucci, Liberty London, Alice Temperley to name a few.

She has her own successful resort wear, vacation dresses, special occasion dresses, wedding guest looks, swim coverups label. While on Project Runway Season 13, she won 2 challenges and was fortunate to show her collection at Mercedes-Benz New York Fashion Week. The brand has been featured in Marie Claire US,Workshop at Macy's, Ftv.com, Elle Magazine, Cosmopolitan Magazine, Vogue online to name a few. 

She designs limited edition high end printed spring dresses, casual resort attire and swim coverups. Beautiful prints are inspired from around the world to be worn during travel, resort stay or cruise holidays.